5 trends that had brands in a chokehold in 2025, Ai marketing

Scaler launches online PGP in Business and AI with Rs 50 crore push

Scaler launches a 12-month online PGP in Business and AI with a Rs 50 Crore investment to expand industry partnerships and ...

5 trends that had brands in a chokehold in 2025

From whimsical AI avatars to plushie-powered brand love, 2025 proved that the fight for attention online has never been ...

IBM puts $330-mn global media account into review; WPP media not defending

In a statement quoted by Ad Age, WPP said it “values its long-standing partnership with IBM” but has elected not to re-pitch ...

Creator Media Hit $37B, But Brands Measure Views, Not Business Impact

B creator media spend, but 39% can’t track ROI. The infrastructure gap holding back the fastest-growing channel in marketing ...

Where marketing meets the future: MarTechAI Summit & Awards 2025 on December 10

The fourth edition of the MarTechAI Summit & Awards is set to take place on December 10 in New Delhi in the presence of the ...

Is AI in recruitment a 'race to the bottom'?

Ms Miller is concerned that the proliferation of AI on both sides of the recruitment process is causing "a race to the bottom".

Phreesia outlines $545M–$559M fiscal 2027 revenue target as AccessOne acquisition expands provider financing and HCP marketing reach

Balaji Gandhi, Chief Financial Officer, reported, "Total revenue was $120.3 million a 13% increase year-over-year. Adjusted EBITDA was $29.1 million, an increase of $19 million year-over-year and $7 ...

Krieger heads up new SCORE Western CT leadership team with Rich

Matthew Krieger, new co-chair of SCORE Western Connecticut. Photo courtesy of SCORE Western Connecticut The newly formed SCORE Western Connecticut announced Monday ...

Question of the Week: Adland's AI predictions for 2026

For this edition of Question of the Week, Campaign asked ad land to share 2026 industry predictions. This is the first of ...

How Domino’s Kate Trumbull Built a Culture Addicted to Innovation

Long before she became Domino’s global CMO, Kate Trumbull was a young graduate sitting in conference rooms at a consulting ...

Google denies ads are coming to Gemini in 2026

Google's Dan Taylor ripped the story, saying 'there are no ads in the Gemini app and there are no current plans to change ...

How Stenoly Is Reducing the Documentation Burden for Clinicians

On the market side, the team battled clinician skepticism because many had been burned by AI products that overpromised and ...

Google’s AI try-on app Doppl adds a shoppable discovery feed

The tech giant says the idea behind the new feed is to display recommendations so users can discover and virtually try on ...

Earned Media Is Becoming the New Currency of A.I.-Driven Discovery

Alana Gold, group vice president at The Bliss Group, examines how generative A.I.—from Google’s A.I. Overviews to ChatGPT—is redefining brand discovery and elevating earned media as the ...

Women in Business went to Boston

From December 1-4, our Women in Business Club went on a field trip to Boston. Thanks to Kelly Kimball, MBA Adjunct Professor, ...

A.I. Videos Have Flooded Social Media. No One Was Ready.

Apps like OpenAI’s Sora are fooling millions of users into thinking A.I. videos are real, even when they include warning ...

What Google’s 2025 Year in Review Tells Us About the Future of PPC

A practical look at Google Ads’ 2025 releases, key takeaways for PPC managers, and what’s likely to shape strategy in 2026.

The ‘first 100 per cent AI-generated reality TV show’ is a load of pig swill

The marketing bumf for Non Player Combat (episode one is on YouTube), the “world’s first 100 per cent AI-generated reality TV ...

Why LLM perception drift will be 2026’s key SEO metric

New data shows how AI models are reshaping B2B brand hierarchies through rapid month-to-month shifts in unaided recall.

Easy Ways To Spot Fake Tripadvisor Reviews

Not sure which Tripadvisor reviews to trust? Here's how to spot fake posts, read real traveler feedback and make better ...

Master AI with Google’s Comprehensive Course Offerings

Unlock Your Potential with Google AI Courses Why AI Skills Are Crucial for Your Career Artificial intelligence ...

When News Becomes Entertainment; Check That Off The List

People want news, but not from news outlets; X’s blue checkmarks are coming home to roost; and Meta is finally paying ...

LitePoint 2025: Shaping the Future with Wi-Fi 8 and Optical Communication Testing

In 2025, LitePoint, a global leader in wireless testing solutions, hosted its "Smart Connectivity Unbounded · Testing Drives ...

Atlanta West Jewelry Hosts Le Vian Trunk Show Featuring 2025 Collections

Atlanta West Jewelry hosted the Le Vian Trunk Show on November 24, 2025, at its Carrollton, Georgia, location. The event presented the 2025 Le Vian collections, which included Chocolate Diamonds and ...